The orchards in Ceres are glowing once again, branches heavy, air warm, and the first cherries of the season are arriving with the familiar sense of anticipation that comes around only once a year. Cherry Time™, the family-run brand behind South Africa’s favourite summer cherries, is officially opening the 2025 season, inviting the country to slow down, savour the moment, and enjoy the simple pleasure of fruit harvested at its peak.
The Cherry Time™ season is famously short, which is exactly what gives it its charm. Unlike long-stored fruit, these cherries are picked ripe from the tree, hand-sorted, cooled within hours, and sent directly to retailers and customers at their freshest.
Read the full article at Food & Home.
Read related articles at Spice 4 Life and Aspire Lifestyle.